Free sample board · week of Oct 5, 2026
ILIA vs its beauty rivals — every price and sell-out, this week
Prepared for iliabeauty.com as a free sample of the weekly ShelfSpy report. 11 live product pages from three brands were checked automatically at the time below. Every number on this page comes from the brands' own product pages — nothing is estimated.
Stock gaps on three of your 5 tracked listings
In your own product data, Thru Line Waterproof Eyeliner shows 9 of 10 variants in stock; In Full Micro-Tip Brow Pencil shows 3 of 8 variants in stock; Multi-Stick shows 7 of 12 variants in stock. On the rival side of the same board, Mini Weightless Lip Color shows 3 of 4 variants in stock; Hotliner shows 8 of 9 variants in stock. The weekly report timestamps the day each variant runs dry - and the day it comes back.
Sell-outs are showing on the rival side of your board
The same scan reads Mini Weightless Lip Color (Kosas) shows 3 of 4 variants in stock; Hotliner (Kosas) shows 8 of 9 variants in stock; Swipe Serum Foundation (Tower 28) shows 33 of 36 variants in stock. The weekly report timestamps the day each listing runs dry - and the day it comes back.
ILIA carries the top of the price ladder
The Skin Tint + Ethereal Palette Duo (ILIA) sits at the top of the board at $107.00, and GoGo Cooling Shimmer Eyeshadow (Tower 28) follows at $20.00 to $100.00, and your highest tracked entry is The Skin Tint + Ethereal Palette Duo at $107.00. Every figure comes straight from the same structured product data the weekly report reads.
The board
| Brand | Product | Price | Stock | Source |
|---|---|---|---|---|
| ILIA | Thru Line Waterproof Eyeliner | $26.00 | 1 of 10 variants sold out | product page |
| ILIA | In Full Micro-Tip Brow Pencil | $26.00 | 5 of 8 variants sold out | product page |
| ILIA | Multi-Stick | $36.00 | 5 of 12 variants sold out | product page |
| ILIA | The Ethereal Baked Face Palette | $59.00 | In stock | product page |
| ILIA | The Skin Tint + Ethereal Palette Duo | $107.00 | In stock | product page |
| Kosas | Mini Weightless Lip Color | $10.00 | 1 of 4 variants sold out | product page |
| Kosas | Hotliner | $24.00 | 1 of 9 variants sold out | product page |
| Kosas | Mini Blush is Life | $14.00 | In stock | product page |
| Tower 28 | Swipe Serum Foundation | $36.00 | 3 of 36 variants sold out | product page |
| Tower 28 | GoGo Cooling Shimmer Eyeshadow | $20.00–$100.00 | 1 of 10 variants sold out | product page |
| Tower 28 | Base Match Duo | $64.00 | In stock | product page |
What this is: a one-time sample of the weekly ShelfSpy report. We read each product page's own price and stock data at the timestamp above. A full weekly report covers 5 products of your choice and 5 rival products, delivered every week with a change log of everything that moved (larger boards are quoted).
What this is not: not a price-match promise, not MAP-policy advice, and not a guarantee that any brand keeps these prices or stock states. Prices change daily; this snapshot is dated above. ShelfSpy is an independent service and is not affiliated with ILIA, Kosas or Tower 28. All trademarks belong to their owners.
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