Free rival board

Free sample board · week of Oct 5, 2026

OUAI vs its beauty rivals — every price and sell-out, this week

Prepared for theouai.com as a free sample of the weekly ShelfSpy report. 11 live product pages from three brands were checked automatically at the time below. Every number on this page comes from the brands' own product pages — nothing is estimated.

Checked: 2026-10-07, 00:52 UTC Products tracked: 11 Brands: OUAI, Tower 28, ILIA Stock flags: 4 variants/offers sold out

Three of your products carry a visible was-price right now

The board reads Hair Repair Kit sits at $45.00 against the store's own compare-at price of $62.00; Greatest Hits Holiday Kit sits at $99.00 against the store's own compare-at price of $191.00; Eau de Parfum Travel Set sits at $77.00 against the store's own compare-at price of $90.00; The Mini Overglaze Lip Gloss Trio sits at $25.00 against the store's own compare-at price of $36.00. The weekly report logs the day each was-price appears - and the day it disappears.

Sell-outs are showing on the rival side of your board

The same scan reads Swipe Serum Foundation (Tower 28) shows 33 of 36 variants in stock; GoGo Cooling Shimmer Eyeshadow (Tower 28) shows 9 of 10 variants in stock. The weekly report timestamps the day each listing runs dry - and the day it comes back.

Tower 28 carries the top of the price ladder

GoGo Cooling Shimmer Eyeshadow (Tower 28) sits at the top of the board at $20.00 to $100.00, and Greatest Hits Holiday Kit (OUAI) follows at $99.00, and your highest tracked entry is Greatest Hits Holiday Kit at $99.00. Every figure comes straight from the same structured product data the weekly report reads.

The board

Live prices as read from each product page's structured price data on 2026-10-07 00:52 UTC. Where a product has variants, the range is the store's own minimum-to-maximum variant pricing from the same data. The was-prices shown are those stores' own compare-at prices from the same data. Stock state is read the same way. Prices change; this is a one-time snapshot.
BrandProductPriceStockSource
OUAI Hair Repair KitSALE $45.00was $62.00 In stock product page
OUAI Greatest Hits Holiday KitSALE $99.00was $191.00 In stock product page
OUAI Eau de Parfum Travel SetSALE $77.00was $90.00 In stock product page
OUAI Eau de Parfum Laurel Canyon - Travel $30.00 In stock product page
OUAI Detox Duo - Fine Hair $66.00 In stock product page
Tower 28 Swipe Serum Foundation $36.00 3 of 36 variants sold out product page
Tower 28 GoGo Cooling Shimmer Eyeshadow $20.00–$100.00 1 of 10 variants sold out product page
Tower 28 Base Match Duo $64.00 In stock product page
ILIA The Mini Overglaze Lip Gloss TrioSALE $25.00was $36.00 In stock product page
ILIA The Mini Lip Sketch + Gloss SetSALE $30.00was $52.00 In stock product page
ILIA The Ethereal Baked Face Palette $59.00 In stock product page

What this is: a one-time sample of the weekly ShelfSpy report. We read each product page's own price and stock data at the timestamp above. A full weekly report covers 5 products of your choice and 5 rival products, delivered every week with a change log of everything that moved (larger boards are quoted).

What this is not: not a price-match promise, not MAP-policy advice, and not a guarantee that any brand keeps these prices or stock states. Prices change daily; this snapshot is dated above. ShelfSpy is an independent service and is not affiliated with OUAI, Tower 28 or ILIA. All trademarks belong to their owners.

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